Feedback

‘There's something really important about this idea of unstructured play, unstructured time, and how we learn to interact, especially as kids. It's all about your imagination, right? You play with almost nothing. It is unstructured and that is the beauty of this. It's just where your mind goes because you're not like overly prescriptive.'
Trend Forecaster

It increases awareness of your values and the ethical aspects of what you're doing.
‍Trend Forecaster

‘What I love about this is that it almost reconnects us with a child inside us. And it shows us that anyone can be working in futures.’
Trend Forecaster

I feel we can build better futures with this methodology.
‍Trend Forecaster

What I like about this process versus classic trend forecasting is that, rather than forwarding facts, and signals and trying to come up with some type of scenario, you're empathizing with the future. So then, when you use this process, where you realise how easily you can tell any story of the future.  It's quite liberating, because then it means, I can actually create the future. Then, I can backcast and formulate strategies to either reach this or avoid this.’
Trend Forecaster

It draws upon more empathy.
‍Trend Forecaster

‘In fact, the workshop showed the value of collectivity and integration with nature.’
Design Student

Even for beginners,
it was easy to catch up. It’s gamified.
‍General Public

‘I think that it can really, really, really change fast fashion systems. Because if you expose designers to speculative design, people that are used to working, producing massive amounts of things, on autopilot, it makes them realise, take a pause and say: wait. I can be creative and do something completely different that my customers will want.’
Trend Forecaster

I feel very inspired!
Trend Forecaster